EAW 2020 – Milwaukee, WI Agenda

Designed with growing tree care businesses in mind, the Executive Arborist Workshop is the first of its kind in the tree care industry. This two-day event offers a unique opportunity to drill down and focus on how to manage your business’ growth effectively and profitably.

We’ve adopted an adult education model of “show, tell, do.” The morning sessions are the “show and tell,” and the afternoon breakouts are the "do" with a focus on hands-on, practical tasks that you can bring home and implement at the office right away.

See below for a full schedule* of education, led by successful tree care company owners and professional business development speakers, as well as networking opportunities with your peers.

Wednesday, April 15

10:00 – 2:00 pm Walk-through of Hoppe Tree Service - optional - additional fee of $45 (includes lunch), capped at 40

4:00 – 6:30 pm Registration

6:00 pm Raise A Pint Fundraiser for Arborist Safety Training Institute (ASTI)

6:30 – 8:00 pm Networking Dinner with opening remarks from the TCIA team

Thursday, April 16

7:00 – 8:00 am Networking Breakfast

  • 8:15 – 9:30 am How do You Show Up as a Leader? - Cyrus DeVere A Plus Tree, Inc.
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      • Beliefs manifest behaviors; come explore what drives people to perform at their best. Discover practical methodologies for producing personal breakthroughs, allowing you to lead empowered, connected and with authenticity.

9:30 – 9:45 am Networking Break

  • 9:45 – 10:30 am Concerns Regarding Medical Marijuana Allowances - Matt Nieman, Jackson Lewis
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      • Matt Nieman with the employment law firm of Jackson Lewis will help tree service owners and managers navigate medical and recreational marijuana use laws forcing them to make difficult decisions on who they can employ in "safety-sensitive" positions.

9:45 – 10:30 am Concerns Regarding Medical Marijuana Allowances - Matt Nieman, Jackson Lewis

  • 10:30 – 11:15 am Company Culture for Employee Retention - Noel Boyer
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      • Discussing ways that businesses can make employees happy, ASIDE FROM just money. Great team culture can make your company safer, happier, and more loyal.

11:15 – 11:30 am Networking Break

  • 11:30 am – 12:30 pm What to do With Wood Waste? - August Hoppe, Hoppe Tree Service
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      • Dealing with woody waste can be a constant struggle for tree services. Learn ways to turn your logs into higher use products, such as live edge slabs, and lumber rather than just mulch and firewood.

12:30 – 1:30 pm Networking Lunch

  • 1:30 – 2:30 pm Breakout Sessions Choose one:
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      • Safe Practices Regarding Medical Marijuana - Matt Nieman

      • Retaining Best Employees - Noel Boyer

2:30 – 2:45 pm Networking Break

  • 2:45 pm – 3:45 pm Breakout Sessions Choose one:
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      • Leadership - Cyrus Devere

      • Accreditation & Apprenticeship - Bob Rouse, Tom Dunn

      • Urban Wood Uses - August Hoppe

6:00 – 7:30 pm Networking Dinner

Friday, April 17

7:00 – 8:00 am Networking Breakfast

  • 8:15 – 9:30 am Sales Panel - Bob Mead, Ron Gumz
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    • An integrated sales plan can prepare you and/or your sales team for success. Discussion includes integrating sales processes into your business plan, setting up results-orientated sales roles in your company, compensation plans and related metrics/tracking can help support your goals.

9:30 – 9:45 am Networking Break

  • 9:45 – 11:15 am Are You Running Your Business or Is It Running You?
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    • Learn simple, practical tools that you and your leadership team can use immediately to align around the vision for your business, focus on priorities, get clear on issues and gain traction together as a healthier leadership team.

      Lisa’s passion is working with entrepreneurs. She has 30 years of experience as an entrepreneur and business advisor. Over the course of that career she has specialized on successfully turning dozens of businesses around to double digit growth and profitability as well as growing an eight-figure family-owned business. Lisa no longer manages the family business but rather sits on the board and spends all her time guiding other entrepreneurs to so that they too can get what they want out of their business.

  • 11:30 am – 12:30 pm Estimating PHC Contracts - Jim Huston
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    • Learn simple, practical tools that you and your leadership team can use immediately to align around the vision for your business, focus on priorities, get clear on issues and gain traction together as a healthier leadership team.

      Lisa’s passion is working with entrepreneurs. She has 30 years of experience as an entrepreneur and business advisor. Over the course of that career she has specialized on successfully turning dozens of businesses around to double digit growth and profitability as well as growing an eight-figure family-owned business. Lisa no longer manages the family business but rather sits on the board and spends all her time guiding other entrepreneurs to so that they too can get what they want out of their business.

12:30 – 1:30 pm Networking Lunch

  • 1:30 pm – 2:30 pm Breakout Sessions Choose one:
    (HOVER TO SEE FULL DESCRIPTION) 

      • Take the mystery out of the pricing process when writing a PHC estimate. Learn about the different types of costs to consider, break even points and profit margins that can help you win bids.

2:30 – 2:45 pm Networking Break

  • 2:45 pm – 3:30 pm Breakout Sessions Choose one:
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      • EOS/Running Your Business - Lisa Manning

      • Estimating PHC Contracts - Jim Huston

3:45 – 4:00 pm Workshop Wrap-Up